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Elective (Marketing BSc)
Master Elective (Marketing BSc) in University - Marketing with this structured course, covering 8 modules and practice assessments.
Course Overview
Master Elective (Marketing BSc) in University - Marketing with this structured course, covering 8 modules and practice assessments. Curriculum Structure & Core Modules: • 1. Overview of Specialised Marketing Areas • 2. Sports Marketing Deep Dive • 3. Luxury Brand Marketing Deep...
What You'll Learn
- Understand and apply the principles of Overview of Specialised Marketing Areas
- Work confidently through Sports Marketing Deep Dive and its practical applications
- Analyse real-world scenarios involving Luxury Brand Marketing Deep Dive
- Develop applied skills in Social Marketing Deep Dive
- Critically evaluate approaches to Comparative Analysis of Specialised Areas (Marketing)
Requirements
- A foundational understanding of University - Marketing concepts, from an introductory course or equivalent experience
- A computer, tablet or smartphone with a stable internet connection
- Willingness to commit regular study time to complete lessons, quizzes and assignments
Degree Programme Curriculum Context
This course is a curriculum unit of the B.Sc. Marketing degree framework in Nigeria.
Earn Your Certificate
Showcase your skills with a certificate! Complete the course, submit your project, and earn your certificate. Here's a sample of what you'll receive to show off your accomplishments.

Course Curriculum
Open-access academic curriculum. All foundational lectures available to read free.
INTERMEDIATE | CHAPTER 1 Overview of Specialised Marketing Areas: Core Concepts & Worked Examples Elective (Marketing BSc) Detailed Overview and Learning Objectives This lecture on Overview of Specialised Marketing Areas: Core Concepts & Worked Examples (Chapter 1) covers standard academic and professional frameworks within management, finance, and economics. For higher institution students, maste...
INTERMEDIATE | CHAPTER 1 Overview of Specialised Marketing Areas: Guided Practice & Review Elective (Marketing BSc) Detailed Overview and Learning Objectives This lecture on Overview of Specialised Marketing Areas: Guided Practice & Review (Chapter 1) covers standard academic and professional frameworks within management, finance, and economics. For higher institution students, mastering organizat...
INTERMEDIATE | CHAPTER 1 Sports Marketing Deep Dive: Foundations & Learning Objectives Elective (Marketing BSc) Detailed Overview and Learning Objectives This lecture on Sports Marketing Deep Dive: Foundations & Learning Objectives (Chapter 1) covers standard academic and professional frameworks within management, finance, and economics. For higher institution students, mastering organizational be...
Academic Ecosystem & Connected Pathways
Deepen your studies across connected learning pathways in the PAMCET academic network:
Instructor
PAMCET Learning Team
Institutional Course Curation · PAMCET
Qualifications:
PAMCET Learning Team — Institutional Course Curation, Digitpen Hub LtdMy Skills:
- Curriculum Curation
- Course Content Review
- Learning Outcome Design
- Course Publishing & Quality Assurance
- Platform Content Operations
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Course Includes
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